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Browse Articles by "Strategic Management and Leadership"
Title: Business Excellence in the Indian Scenario
Authors: Suresh Rajpal, Ravi-Raj Sagar
Issue/Year: Oct-2003
Section: Interfaces
Abstract: Business excellence in the Indian scenario is limited mostly to MNCs driven by their worldwide processes and a few top Indian companies. In their quest for excellence, organizations need to focus on gaining key insights into customer needs and devising business strategies aimed at creating customer value. For this, what the organizations require is innovation, responsiveness to change, and improvement of processes. This article examines these concepts with examples of innovation and improvement in the Indian scenario.
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