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Browse Articles by "Marketing"
Cases
No.Date of Issue Title  
1 Apr-2009 Apollo Health and Lifestyle Limited: Retail Franchising in the Healthcare Industry
By Sanjay Patro, Vinay Kumar
2 Jul-1997 Blair Water Purifiers
By James E Nelson
3 Jan-1991 Expert Advertising Agency
By S V Nathan
4 Apr-1993 Fujitsu (A)
By T Madhavan, P S Thomas
5 Oct-1990 Gujarat Energy Development Agency: The Case of Solar Cookers
By Ravi C Moorthy
6 Apr-2012 Harvest Gold: Delhi's No. 1 Bread
By Noria Farooqui
7 Jan-2012 HCL: Facing the Challenge of the Laptop Market
By Jaydeep Mukherjee, Mahalingam Sundararajan
8 Jul-1993 Kalyan Pharma Ltd
By Abhinandan Kumar Jain, G Raghuram, Pramod K Agrawal
9 Jul-2006 Kurlon Ltd
By Simon George
10 Jan-2010 Makemytrip.com (A)
By Sanjay Kumar Kar
11 Jan-2013 Mehta Soya: A Promotional Conundrum
By Pramod Khandelwal, Syed Reza Salis Naqvi
12 Jul-2013 Mortein Vaporizer: What lies Beneath Brand Positioning?
By Debasis Pradhan, Divya Agarwal
13 Jul-1994 National Publishing Company: Marketing of Children's Fortnightly Magazine
By Abraham Koshy
14 Apr-2005 naukri.com
By Arvind Sahay - -
15 Apr-1983 Overseas Problems
By S Manikutty
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